BJ88 Football Sponsor: Reasons, Partner List, and Key Benefits
BJ88 is one of the leading online betting game portals, not only outstanding in the field of betting but also affirming its influence on sports, especially football. As the official sponsoring partner of many top teams, BJ88 offers great opportunities for both players and teams to develop and expand the brand.
So, what is the reason why BJ88 chose football as its main area of sponsorship and how does this partnership benefit both sides? Let’s find out in the article below.
Why did BJ88 choose football as its field of sponsorship?

Football has long been considered the king sport and has an undeniable appeal. Not only does it attract millions of fans worldwide, football is also a major industry with famous tournaments, teams and players. Therefore, BJ88 sports choosing to sponsor football is not only a strategic decision but also a great opportunity to expand the brand’s presence in the sports-loving community.
The importance of football in BJ88’s strategy
Football not only brings joy to fans, but also creates opportunities for strong brand promotion. With billions of people watching football tournaments, sponsoring football teams helps BJ88 reach a large number of potential customers globally. This is an important element in BJ88’s brand development and promotion strategy.
Football and its ability to reach global customers
With the strong development of international football leagues such as the Premier League, La Liga, Serie A, and European leagues, BJ88 sees great potential in aligning the brand with the sport. By sponsoring famous football teams, BJ88 not only strengthens its identity but also expands its network of customers from many different countries.
Build a reputable image through football sponsorship
Sponsoring famous football teams helps BJ88 build a prestigious image and create trust in players. This is an important factor for BJ88 to continue to develop and maintain its leading position in the online betting industry.
BJ88 sponsorship activities with sports football clubs
BJ88 is not only a leading online entertainment platform but also a reputable sponsoring partner in the sports field. In 2024/25, BJ88 marked an important development when cooperating with two major football clubs, affirming its global position.
AFC Bournemouth – Jersey Partners

During the 2024/25 Premier League season, BJ88 became the official Austria Partner of AFC Bournemouth. The BJ88 logo appears prominently on the jersey, helping the brand reach millions of global fans. This partnership provides an important resource for the team to improve squad quality and compete successfully in the world’s top tournaments.
Bologna FC 1909 – Official Betting Partner
BJ88 also became the Official Betting Partner for the Asian Region of Bologna FC 1909, a team rich in tradition in Serie A (Italy). This relationship promotes the connection between Italian football and Asian fans, and offers many exclusive promotions and offers to customers in this region.
This partnership not only fosters the relationship between Italian football and Asian fans, but also opens up exciting opportunities for interaction. Players in this area can participate in promotions, bet at exclusive preferential rates and participate in special events organized by BJ88 and Bologna FC 1909.
Benefits of football sponsorship for BJ88
Football sponsorship brings great benefits to BJ88, not only commercially but also in developing services and products for players.
Enhance the brand of BJ88
One of the biggest benefits of football sponsorship is enhancing brand value. Through sponsorship of major football teams, BJ88 has the opportunity to promote its image to a huge fan base. Matches, stadium advertisements and football events help BJ88 make a strong mark in the hearts of players.
Expand the market and increase potential customers
Football is a sport with a large following, especially in countries with developed betting platforms such as Europe, Asia and Latin America. Football sponsorship makes it easy for BJ88 to reach potential customers in these markets. The appearance of BJ88 on football teams’ jerseys or billboards will make the brand familiar to bettors.
Enhance the development of BJ88 products and services
By sponsoring teams, BJ88 can leverage partnerships to develop and optimize its products. For example, attractive promotions, gifts or prizes during football events will help players feel excited and increase their participation in BJ88’s services.
How players can participate in BJ88 football sponsorship events
BJ88 not only sponsors football teams but also creates opportunities for players to participate in interesting football-related events. Here are ways players can participate in BJ88’s football sponsorship events:
- Promotions and gifts from BJ88: During each season, BJ88 regularly hosts attractive promotions, like free bets, special gifts, or bonuses BJ88 for players involved in betting on sponsored team matches.
- Participate in soccer betting tournaments: BJ88 also organizes tournaments where players can participate and compete for attractive prizes. These tournaments are often associated with important matches, giving players more motivation to participate in major sporting events.
- Opportunities to participate in real sports events: In addition to promotions, BJ88 also offers opportunities for players to participate in real sports events such as trips to watch live big matches or meet famous players.
Football sponsorship is not only a brand promotion strategy but also an opportunity for BJ88 to assert its position in the online betting and sports industry. By participating in events and sponsorship programs, players not only have the opportunity to win prizes but also have great sports experiences.